BOSTON, MASS. (MAY, 7 2008) — Aquent invites marketing
operations and data analytics professionals to attend “Managing Your Excel
Addiction,” a free webcast featuring Dan Neff, president of Aquent’s IT
Solutions Group. In this May 29th Aquent/AMA webcast, Dan will help attendees
recognize the signs of “Excel addiction” in their departments and will discuss
methods for improving the efficiency of their marketing departments.
“Excel addiction happens when spreadsheets are used for data
management,” says Neff. “The trouble begins when spreadsheets are used to
perform a job they were not designed to do.”
This webinar is designed for marketing operations and
analytics professionals responsible for retaining corporate intelligence,
improving marketing processes, ensuring data and information integrity and
supporting better informed business decisions.
After the webcast, Aquent IT Solutions will offer a series
of free executive round-tables and interactive conference calls for companies
seeking to improve the maturity of their internal analytics capabilities.
Discussions will center on how to enhance a marketing departments’ ability to
manage its data successfully, consistently, and predictably in order to
accomplish the mission of the organization.
The free webcast will be broadcast on March 29, 2008, at
1:00 p.m. ET. Details, registration information and the survey can be found here. The presentation will also be archived
for future on-demand viewing and will be available here.
ABOUT AQUENT
For more than twenty years, Aquent has led the way in
transforming how companies find and utilize marketing and creative talent to
execute their brand strategies. Aquent’s pioneering approach to staffing and
services has helped thousands of companies—including two-thirds of the Fortune
500 and 90 of the Fortune 100—build their internal marketing and communications
capabilities. Last year we placed over 11,000 Aquent talent at more than 3,000
companies. Aquent, online at www.aquent.com, is headquartered in Boston, Mass.
ABOUT AQUENT’S IT SOLUTIONS GROUP
Aquent’s IT Solutions Group helps clients increase marketing
efficiency and capacity through the intelligent use of technology. The IT
Solutions delivery team consists of highly skilled project managers, marketing
analysts and seasoned developers, all experienced running marketing operations
and technology projects.
